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Back to homepageHeineken, KLM Finally Figured Out How to Serve Freshly Tapped Draught Beer on an Airplane.
MILLIONadCLICKS — If you think C-suiters are pompous and obnoxious when they’re stone-cold sober with their feet on the ground, imagine how they’d carry on after loosening up with a few Heinekens on draught while cruising at 35,000 feet. Actually,
Read MoreWhy Mainstream Brands Like Nike and Clairol Are Putting Trans Stories Front and Center.
MILLIONadCLICKS — In early August, Nike aired a 30-second spot during NBC’s prime-time coverage of the Olympics featuring triathlete Chris Mosier, the first transgender athlete to make a U.S. men’s national team. That an esteemed brand like Nike decided to
Read MoreThis Philly-Based Digital Shop Combines Aesthetics and Tech for Mainstay Institutions.
MILLIONadCLICKS — In a sense, Bluecadet was born in a museum. Founder and CEO Josh Goldblum spent years working at the Smithsonian before opening this Philadelphia-based digital shop with the mission of serving museums and nonprofits. Using emerging technology, Bluecadet
Read MoreWhy Is the Basic Marble Notebook Made by So Many Brands Still So Popular?
MILLIONadCLICKS — As a mother, blogger and wife of a schoolteacher, Crystal Rapinchuk is busy this time of year, when over 50 million kids head back to school (and their parents will drop $75.8 billion in supplies to get them
Read MoreHow GroupM’s first brand safety director John Montgomery plans to safeguard clients online.
The brand safety role is a new one. Why did GroupM need to create this position? John Montgomery: As opportunities with data and measurability and new efficiencies emerge in the digital supply chain, so does complexity. When there’s complexity, there
Read MoreWill this megaconcert with the Rolling Stones, Bob Dylan and The Who really pass up sponsors?
MILLIONadCLICKS — Desert Trip has already cleared $160 million from its sold-out six-day schedule, Oct. 7-9 and 14-16. The nasty jokes started shortly after the Rolling Stones, The Who, Paul McCartney, Neil Young, Roger Waters and Bob Dylan announced they’d
Read MoreModOp’s president Jeff Suhy packed his new space with mementos from his past lives.
MILLIONadCLICKS — Creative design agency ModOp has a client roster full of well-known and hip brands like Sony Pictures, PlayStation, Fender and Belvedere Vodka. And the agency (it has locations in New York, Los Angeles, Portland, Ore., and Panama City,
Read MoreCelebutante-Turned-Entrepreneur Paris Hilton is a self-proclaimed ‘Techie’.
What’s the first information you consume when you wake up in the morning? Paris Hilton: I usually read all my work emails and then I check Instagram and Snapchat. Then I go to Flipboard to read all of my news.
Read MoreFirst fan-generated ad has landed for the megamillion-dollar toy line around Rogue One.
MILLIONadCLICKS — So, it’s no Chewbacca Mom—what is?—but the first fan-generated ad has landed for the megamillion-dollar toy line around Rogue One: A Star Wars Story, one of the most anticipated films of the year. It’s a fairly epic video,
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