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Heineken, KLM Finally Figured Out How to Serve Freshly Tapped Draught Beer on an Airplane.

MILLIONadCLICKS — If you think C-suiters are pompous and obnoxious when they’re stone-cold sober with their feet on the ground, imagine how they’d carry on after loosening up with a few Heinekens on draught while cruising at 35,000 feet. Actually,

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Why Mainstream Brands Like Nike and Clairol Are Putting Trans Stories Front and Center.

MILLIONadCLICKS — In early August, Nike aired a 30-second spot during NBC’s prime-time coverage of the Olympics featuring triathlete Chris Mosier, the first transgender athlete to make a U.S. men’s national team. That an esteemed brand like Nike decided to

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This Philly-Based Digital Shop Combines Aesthetics and Tech for Mainstay Institutions.

MILLIONadCLICKS — In a sense, Bluecadet was born in a museum. Founder and CEO Josh Goldblum spent years working at the Smithsonian before opening this Philadelphia-based digital shop with the mission of serving museums and nonprofits. Using emerging technology, Bluecadet

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Why Is the Basic Marble Notebook Made by So Many Brands Still So Popular?

MILLIONadCLICKS — As a mother, blogger and wife of a schoolteacher, Crystal Rapinchuk is busy this time of year, when over 50 million kids head back to school (and their parents will drop $75.8 billion in supplies to get them

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How GroupM’s first brand safety director John Montgomery plans to safeguard clients online.

The brand safety role is a new one. Why did GroupM need to create this position? John Montgomery: As opportunities with data and measurability and new efficiencies emerge in the digital supply chain, so does complexity. When there’s complexity, there

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Will this megaconcert with the Rolling Stones, Bob Dylan and The Who really pass up sponsors?

MILLIONadCLICKS —  Desert Trip has already cleared $160 million from its sold-out six-day schedule, Oct. 7-9 and 14-16.  The nasty jokes started shortly after the Rolling Stones, The Who, Paul McCartney, Neil Young, Roger Waters and Bob Dylan announced they’d

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ModOp’s president Jeff Suhy packed his new space with mementos from his past lives.

MILLIONadCLICKS — Creative design agency ModOp has a client roster full of well-known and hip brands like Sony Pictures, PlayStation, Fender and Belvedere Vodka. And the agency (it has locations in New York, Los Angeles, Portland, Ore., and Panama City,

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Celebutante-Turned-Entrepreneur Paris Hilton is a self-proclaimed ‘Techie’.

What’s the first information you consume when you wake up in the morning? Paris Hilton: I usually read all my work emails and then I check Instagram and Snapchat. Then I go to Flipboard to read all of my news.

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First fan-generated ad has landed for the megamillion-dollar toy line around Rogue One.

MILLIONadCLICKS — So, it’s no Chewbacca Mom—what is?—but the first fan-generated ad has landed for the megamillion-dollar toy line around Rogue One: A Star Wars Story, one of the most anticipated films of the year. It’s a fairly epic video,

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